NuxGame and Winfinity Unite to Revolutionize Live iGaming Experiences

NuxGame, a prominent iGaming software supplier recognized for its innovative platform solutions, has officially joined forces with Winfinity, an acclaimed live casino content provider, to elevate live gaming offerings for online casino operators around the world. This collaboration is positioned to bring top-tier, tech-driven content to iGaming platforms and aims to significantly enhance player engagement while driving sustainable business expansion across global markets.

The new partnership fuses NuxGame’s comprehensive platform capabilities with Winfinity’s reputation for premium live dealer games, enabling operators to swiftly integrate high-quality live casino content. This integration is not only seamless but crafted to ensure optimal performance and user satisfaction.

Maria Baranova, Head of Account Managers at NuxGame, emphasized the company’s mission to empower its partners with complete, results-oriented solutions. “Helping operators succeed is what drives us at NuxGame — and that means offering complete solutions that support both revenue and retention,” Baranova stated. “This collaboration will allow casinos to diversify their live game offerings with a more premium segment. VIP players are an essential part of any casino, and Winfinity will help elevate and enrich their gaming experience.”

Winfinity, known for pushing the boundaries of traditional live casino experiences, has rapidly emerged as a frontrunner in the industry since its founding in 2020. With accolades like “Best Live Platform Provider 2025” at the SiGMA Eurasia Awards and “Rising Star in Casino Innovation” from the SBC Awards in 2024, the company has made a name for itself by infusing classic games like roulette and blackjack with fresh design aesthetics and advanced technology.

One of Winfinity’s standout titles, the Cabaret Roulette Game Show, has garnered particular attention for its creative flair and immersive production value. Highlighted as the “Best Live Game Newcomer” at the 2024 SiGMA Asia Awards, it exemplifies the studio’s commitment to delivering dynamic and visually striking live gaming options.

Olegs Gorjacevs, Chief Product Officer at Winfinity, shared his excitement about the collaboration: “Our partnership with NuxGame supports our goal of giving live gaming a bold, modern upgrade,” he said. “Through this integration, we’re reaching more operators and giving them the tools to take center stage with premium content. For us at Winfinity, this partnership is a clear sign of where the industry is heading: toward smarter and more technologically advanced content, bolder ideas, and real growth opportunities. With NuxGame, we’re introducing fresh concepts that offer lasting business benefits to iGaming operators.”

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For operators, the benefits of this joint effort are already apparent. The streamlined integration process ensures that casinos can expand their game portfolios without operational disruptions. The ease of setup enables a quick path to market while maintaining existing infrastructure.

Additionally, the collaboration is already showing measurable success across three core areas:

• Increased Player Engagement: Winfinity’s award-winning games are attracting more clicks and extending session durations, signaling greater user involvement.
• Wider Audience Reach: A more diverse content offering allows operators to appeal to a broader spectrum of players, including niche and VIP segments.
• Seamless Integration: The transition process is efficient, ensuring operators can enhance their live game catalogs with minimal friction.

Source:

, nuxgame.com, May 6, 2025.