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High Roller Taps Playtech to Launch Online Gambling Platform in Ontario

Posted on June 3, 2025 | 8:46 am
High-Roller-and-Playtech-announce-partnership-for-Ontario-market

In a strategic move aimed at capturing a share of Ontario’s burgeoning online gambling sector, High Roller has announced a partnership with Playtech to power its digital gaming platform. The alliance is centered on delivering a robust and seamless experience to players in the Canadian province’s regulated market.

Ontario continues to attract international interest as a hub for online gaming, with a licensing framework that has enabled a steady stream of new operators and products. The agreement between High Roller and Playtech comes amid a wave of expansion, including recent initiatives like Playtech’s rollout of Eyecon titles in Ontario via a partnership with SkillOnNet.

Under the new agreement, Playtech will provide the core technology infrastructure behind High Roller’s platform, ensuring that players can access a secure and engaging gaming environment. High Roller has already submitted its application for an Internet Gaming Operator licence to the Alcohol and Gaming Commission of Ontario (AGCO). Pending approval, the company expects to launch in the second half of 2025.

Ben Clemes, CEO of High Roller, emphasized the importance of this partnership: “Collaborating with Playtech in Ontario is an exciting step for High Roller as we continue to grow and evolve. Playtech’s well-established technology will be instrumental to our mission of providing a world-class entertainment experience for our players.”

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Playtech Reinforces B2B Strategy with Canadian Expansion

For Playtech, the deal marks another step in its mission to deepen its presence in regulated markets while narrowing its business focus. The company has steadily transitioned away from direct-to-consumer operations in recent months, emphasizing its business-to-business (B2B) strengths.

Earlier this year, Playtech sold its German-facing betting brand, HappyBet, to NetX Betting, a subsidiary of Pferdewetten AG. That sale followed the divestment of Snaitech—its Italian consumer platform—to Flutter Entertainment, completed on April 30 for €2.3 billion.

These moves are part of Playtech’s broader restructuring strategy, aimed at simplifying its business model and returning value to shareholders. A special dividend of between £1.7 billion and £1.8 billion—equivalent to £4.56 to £4.83 per share—is scheduled to be distributed on June 12. The company will also redeem €150 million of senior secured notes due in 2026, strengthening its balance sheet.

Sergey Harutyunyan, Playtech’s Chief Revenue Officer, expressed confidence in the new partnership, stating: “We are delighted to partner with High Roller as they expand into Ontario. Playtech’s technology is designed to support operators in regulated markets, and we look forward to working together to provide High Roller’s players with safe, innovative, and engaging gaming experiences.”

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Strong Momentum as Playtech Eyes Global Regulated Markets

As Playtech sharpens its B2B focus, the company has reported strong performance in the early months of 2025 despite regulatory challenges in some jurisdictions. In addition to the Ontario agreement with High Roller, Playtech has continued to support multiple operators across more than 40 regulated markets worldwide.

Earlier collaborations, such as its work with ProgressPlay to launch over 120 bingo sites across the UK, demonstrate Playtech’s scalability and agility in adapting to partner needs.

This year also marked a shift in leadership at Playtech, as John Gleasure succeeded Brian Mattingley as Chairman during the company’s annual general meeting. The leadership transition underscores the company’s intent to stay agile while expanding in high-potential, regulated regions like Ontario.

Source:

““, gamblinginsider.com, June 2, 2025.

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