Amusnet Reinforces Asian Presence with Strategic Moves at SiGMA Asia 2025

Amusnet used SiGMA Asia 2025 as a pivotal platform to advance its land-based expansion strategy, highlighting a clear intent to solidify its position in the region. At the heart of this effort was the company’s showcase of its Type S cabinet series, designed for the Asian market. The event allowed Amusnet to connect directly with operators, strengthen existing relationships, and gather key insights. According to the company, “our land-based product line is well aligned with market expectations,” a sentiment confirmed by the high interest from local casino representatives.

In addition to its commercial success at the show, Amusnet earned the title of Best Game Studio at SiGMA Asia 2025 — an accolade that underlines the studio’s consistent performance across 35 global markets. The company described the award as a reflection of its ongoing efforts to deliver value in the evolving Asian gaming space.

Among the highlights presented were the Type S 32 slot cabinet and the newly introduced 55” J-curved model. Powered by the AmuseBox platform, these cabinets supported games such as Extra Crown, Virtual Roulettes, 20 Golden Coins, and others. All titles integrate with the Jackpot Cards Plus system, which features a four-tier bonus mechanic aimed at increasing player retention and revenue.

The Type S line prioritizes ergonomic design and visual impact, combining high-definition screens with intuitive interfaces. Asian operators reportedly responded positively to the overall construction, look, and user experience, reinforcing the cabinet’s regional viability.

From its Online Casino lineup, Amusnet introduced both staple and new titles to the Asian audience, including Candy Palace, Cocktail Rush, Coin Gobbler, and a teaser for the upcoming Wenshi Lion, which draws inspiration from Asian culture.

The Live Casino vertical also drew attention with games such as Dynamic Roulette 120x, next-generation Virtual Roulettes, and Showtime Roulette 500x, which stood out for its customized gaming environment. The live versions of Football Thrill and Extra Crown Deluxe demonstrated how the brand blends familiar mechanics with streaming technology to enhance engagement.

Two additional products sparked notable interest: the Golden Coins Link Jackpot, with its layered prize structure and bonus spin features, and the Tournament Tool, which enables real-time competitions with leaderboards — a format that resonated strongly with operators seeking to extend player activity.

Reflecting on the event, Amusnet sees Asia as a significant growth opportunity. Company representatives emphasized that market response validated the appeal of their cabinets and content among Asian operators. The team views the Philippines as a key gateway and is actively pursuing opportunities in neighboring countries as regulatory clarity improves.

“Our focus on the Philippines as a gateway market proved strategically sound,” the company shared, noting that their local presence and continued market adaptation ensure a strong foothold in the region.

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Looking ahead, Amusnet is focused on expanding its team and partnerships across Asia, while also advancing its rollouts in Europe and LATAM. The next product milestone includes the debut of a VIP Type S cabinet and the addition of multiplayer and enhanced jackpot features. SiGMA Asia 2025 not only confirmed the company’s regional momentum but also energized its broader ambitions, with Asia becoming a cornerstone of its international strategy.

Source:

, amusnet.com, June 2025