Imagine Live came onto the scene at ICE London in early 2023. The company is part of Digitain, an international sportsbook and casino solutions company in business since 1999. The company started in Yerevan Armenia as a national lottery company and entered the online sports and casino industry in 2004.
Digitain/Imagine Live is certified by Gambling Labs International (GLI) in over a dozen regions including Ontario, the United Kingdom, and Malta. GLI also certified a handful of games and completed an audit of the live gaming studio for non-jurisdictional certification (PS-120-DG2-22-01) adding “the rest of the world” to Greece, the Netherlands, Romania, and several other jurisdictions with stringent requirements and robust regulatory regimes. The parent company, Digitain holds a pending license with the UKGC, and GLI has certified Live Dynamite Roulette, Live Blackjack, Live Roulette, Live Baccarat, and Live Auto Roulette in the United Kingdom.
One thing that sets the live dealer studios apart from many others is the sheer pageantry and cinematic quality of all its games. Hosting mixes the professionalism of well-trained croupiers and dealers with game show entertainment, even for basic games such as American roulette. Another thing that swings the balance in their favor is the use of robotic camera arms to stream the action in ways that have never been accomplished before.
The company’s Yerevan, Armenia studios currently employ about 500 professionals with another 700+ coming on board as the Bucharest facility opens in late 2024. We count four active studios to date.
American roulette is streamed for a purpose-built studio in the style of the USA 1920s “Gatsby”. Another hyper-modern facility streams roulette, while yet another is 100% Asian-themed with a variety of games such as Sic Bo with 102 betting positions, Baccarat with an egalite side bet that pays up to 160 to 1, and finally what appears to be a multi-purpose studio broadcasting specialty games and a unique version of roulette with multipliers up to 5000x.
The Imagine magic seems to be in the provider’s ability to deliver serious gaming content in a fun and very entertaining way. The production values are world-class and the result is a mixture that could only be described as serious fun.
The company’s Robot Arm camera allows it to stream live games in ways that are highly innovative and unique giving the entire experience a cinematic quality that is beyond the norm, even food the top dogs in the industry that can invest nearly unlimited amounts of money to keep a competitive edge.
The fluid mobility of the multiplane, multidirectional camera boom creates ultra-smooth visuals augmenting the high-speed precision camera on what appears to be a 6-axis robotic arm. Tracking speed and flow of game appear to be unseen before in the industry. The experience is captivating and sets a new benchmark. A static game seems somehow unfulfilling after your first session with the Robot Arm camera capturing the action.
With the rousing success of the first studio facility in Armenia, the firm opens a new studio complex in downtown Bucharest, Romania. While players at the tables won’t see the historic beauty of the building its stature is impressive, the architecture intriguing, and its obvious place in the local culture undeniable.
Imagine Live Romania has over 700 professionals covering a studio capacity of 5,000 sqm (54,000 sq ft), bringing the total number of employees in the live gaming section of the company to well over 1,000 and complementing the more than 70 tables currently online from Yerevan.
While things change fast in the ever-expanding live casino space it’s good to remember that Imagine didn’t simply spring up out of nowhere but draws on the decades of experience of a company started in the 1990s and is centered in the tech powerhouse of Yerevan, Armenia.
The iGaming Platform from Digitain offers operators of online casinos and sportsbooks a complete solution. Partners can easily connect virtual sports, live dealer streams, a sportsbook, and casino modules to the platform. It has a CRM system, bonus engine, integrated payment gateway, and committed customer service.
With over 3,000 betting markets, encompassing 100 sports and 15,000 leagues, the company’s omnichannel, multi-view sportsbook is one of the best on the planet providing odds on 70,000 pre-match markets and 100,000 live events every month. The payment gateway solution, Paydrom, enables a centralized method for managing payments. It simplifies payment flows with more than 60 different providers and 600 payment options, and provides coverage in more than 30 countries.
Additional features
All games from Imagine are optimized for mobile and PC devices. The platform will work with any operating system if it has a secure web browser and an internet connection, even if coverage is weak. The studio's cutting-edge hardware ensures uninterrupted gameplay and clear game streams.
Whenever you are at a table you can use live chat with other players and the dealer while the game is in progress. Multiple seats are available and the lobby always brings you the best tables in terms of open seats when it’s a seated-only game. Some games allow an unlimited number of players. User controls are abundant, well-placed, and easy to navigate.
What Are the Company’s Advantages for Canadian Players?
Players can choose straight games like baccarat, blackjack, and dragon tiger, or opt for more socially rewarding games like Dynamite Roulette or Robin the Fair with more of a game show focused atmosphere.
Multi-national and multilingual dealers accommodate the diversity that Canadians enjoy and all players are welcome.
The user interface never stifles fun at the tables but is packed with tools to adjust your experience as well as game statistics, roads, etc.
The games are all certified by GLI (Gaming Labs International) for all markets including Ontario. That does not mean they are licensed by the provincial iGaming authority, rather they are safe and sane - fair games. GLI has also certified the games in non-jurisdictional respect through a live studio audit (PS-120-DG2-22-01).
Imagine has been awarded the prestigious "Best Live Casino Provider" of the year award at SIGMA Eurasia 2024.